connecting health & wealth


we help you keep your members & customers healthier & wealthier

Trusty.care provides data-driven insurance and benefits management products through APIs or through the Trusty platform for each of our distribution partners. In addition, we facilitate regulatory approval for those products, provide guidance and training on the use of our system, provide marketing collateral for your customers. Our proprietary and entirely data driven system is product agnostic and will quote based on the health and preferences of your members.

Trusty.care makes it simple for our distribution partners to monetize the insurance and benefits vertical and to gain critical insights into the health and wellness of their customers.

Who is Trusty for?

Trusty sells through channel partnerships and large enterprises.

  • Credit Unions & Credit Union Service Organizations (CUSOs) - member based organizations that want to enhance their service offerings

  • Technology startups - core business isn’t insurance but it is a natural adjacency they should monetize

  • Insurtech startups - core business isn’t Medicare, Obamacare, or Medicaid markets but it is an area that would add value to your users

  • Brokers & Agents - digitally enhance your sales through our online plan recommender

  • Reinsurers & insurance carriers- receive key insights into the health of your block of business

  • Providers - improve care coordination by understanding the risk of non-compliance and by directing patients to affordable prescriptions and in-network doctors

  • Specialty pharmacies & Pharma manufacturing hubs - understand the risk of non-adherence and help a beneficiary to remain adherent

  • Payors - improve HEDIS scores on specific measures related to medication adherence and compliance

  • Senior housing & elder care services - keep your members more financially stable and healthier

How it works

  1. Structure our relationship - We collaborate to determine which insurance products and business model fits the strategic needs of your company

  2. Create your tailored insurance and benefits product - Choose which insurance products best meet the needs of your customer base

  3. Integrate with us for optimal user experience - Integrate your front end experience with our plan recommender and benefits management API driven tools

  4. Launch - Our broker team supports your business by processing all health plan signups

  5. We power. You shine. Once we go live, all UX takes place in your brand. We stay in the background powering your program.

How we make money?

  • Trusty is a Managing General Agency and makes money through commission sales of health insurance products. We get paid on a per person commission that is regulated by the Centers for Medicare and Medicaid Services.

  • Annual recurring revenue per-member fees

  • License to our structured databases

  • Percentage share of Star-rating bonus

  • Percentage share of unlocking of reserves

  • Referral or lead gen fees


increase customer loyalty

10,000 people turn 65 every day and these consumers make many of their decisions (like which of the 35,000 Medicare plans to choose) based upon incomplete data that does not show them how much they will actually spend.

Trusty.care demonstrates concrete savings, personalizes ways to save on filling prescriptions, helps you stay in- network for medical services, and shows the right Medicare plan for each individual.


value for your members & customers

Identify your users/members’ health and wealth goals and help them achieve those goals

  • Locate in-network doctors

  • Make informed healthcare decisions based on quality and price

  • Encourage preventative care

  • Purchase the “best” health insurance plan

  • Control your health data

  • Personalized savings alerts

  • My Best Pharmacy to direct members to the single pharmacy where they can achieve best overall savings

  • Access through all digital platforms: Android, Apple, Mobile, PC

  • Care coordination and sharing of patient clinical and medical information between family members

And powerful results:

  • Increased mail order / preferred pharmacy use

  • Increased medication adherence

  • Average customer drug spend reduction of 12%


Gain insights into your customers & members

Add value to your company by better understanding your customer base and through tools that keep them more financially and physically sound. With a Trusty integration you will be able to gain critical insights into your customer base related to their health and wealth.

    • Health risk assessment

    • Medication compliance risk assessment

    • Health of a block of business

    • Determination of social determinants of health

    • Determination of barriers to care

  • Align your business to the current risk/health of your block of business

  • Acquire new members with tools that provide value and leverage the trust of your brand

We want millions of people to use Trusty
— The Center for Medicare and Medicaid Services